What is a backlink?.

At some point we have heard the terms link, link, link, link or URL, but we have never given it as much importance as SEO specialists give it. Simply put, a link o link is a type of connection that allows you to go to a document or a website by clicking on it.

You can view your Backlink online at smallseotools a tool that works with the API of semrush, one of the great SEO monitoring platforms, you have others such as Sitechecker this uses the API of aHrefs another payment management tool such as Semrush.

But the main question is: What is a backlink? We can briefly say that it is a type of link that influences the positioning of a website. If you want to continue reading what is a backlink, the types, the benefits, and how to get them, read on.

Backlink and its types

We can define a backlink as an external link that a website has made that points directly to the website that you want to position, i.e. it is the reference from one website to a totally different one. Additionally, these links have the main objective of transmitting the authority of the site that publishes the backlink, increasing web traffic to the target website, and creating many references throughout the internet.

There is not just one type of backlink, because everything can vary and the effects can be different. Some types of backlinks and links are:

• NofollowGoogle has crawlers (bots) that are in charge of crawling websites, bringing the information to the server, indexing the pages, and following the links that are on their way. However, when a link has the Nofollow attribute, the crawler will not enter that link and will not transmit any authority to it.
• DofollowNofollow: Unlike Nofollow links, this attribute does allow a certain amount of authority to be transmitted from the referring page to the referenced page.
• Internal linkingInternal linking: Internal linking is the connection of different articles or sections of a website to each other. In other words, when you have an article that can complement another article on the same website, you use these links to generate this chain of information.
• Root domain linkare all the links leaving a website to another, i.e. one website makes multiple references to another.
• Spam linksThese are links that do not contribute much to the website, and should preferably be avoided by everyone. They are usually made in comments on blogs, videos, websites, or social networks. social media.

How can I get backlinks?

Be careful when getting backlinks, because there are some ways to get them that can damage your website, google could penalize you and you will lose all the time you invested. The main ways to get these backlinks are:

• Comparing themThere are many link indexing sites, PBNs, MBNs and services that offer quality Dofollow or Nofollow backlinks. This is a black hat seo method, and you must know how to do it.
• Writing excellent content: if you want some organic 100% backlink, you must have good content and information so that other websites want to share it. This technique is very slow, and it could take years to rank well.
• Comment on blogs in your nicheWe always say "what you don't offer, you don't sell". If you don't offer or show your content, you will never get these backlinks.
• Get contacts with websites in your nicheThe most difficult thing for many websites is to get quality content, that's why you can offer this service in exchange for some dofollow backlink. If you partner with several websites offering content, you will be able to do excellent link building. link building.